IMG_20160128_121606_website-1024x715

Brands are not advertising campaigns

factoryinterview_website-1024x498

Brands are not labels or logos

IMG_20160128_120204_website-1024x642

Brands are not expense items

  • Brands are your most influential and valuable business assets
  • Any business strategy needs to be lead by the most potent asset in your arsenal
  • A brand led business strategy typically unlocks 2.5 times higher returns than traditional strategy
  • EQUiTOR has unlocked over $4 Bn of shareholder value through brand led strategy