Last week my colleague, Siddharth and I landed in Kochi’s Nedumbaserry airport on our way to a town called Valapad. Believe if you will, but it was for a client meeting. The only thing in that town was the client. Not unlike Bentonville and Walmart. I’ve been...
Fifteen years ago, it was a proud moment for corporate India when the first Indian advertising hoarding went up in the middle of Paris. Titan watches was on offer literally at the centre of the fashion capital of the world. That took courage of a different order. Had...
