AIMA World Marketing Congress

by mithun@equitor | Feb 4, 2013 | Leadership & Strategy

From the recently concluded edition of the World Marketing Congress at New Delhi. Equitor continues to be the Knowledge Partner for the AIMA-RK Swamy High Performance Brand of the Year award. Congratulations to NIIT, Zee and Apollo Tyres!

Managing Consequence

by mithun@equitor | Oct 4, 2009 | Business & Finance

Ramesh Jude Thomas President & CKO, EQUiTOR Consulting Some time in March, I was in the middle of some performance management workshops around India. The introductory session is always about how to capture progress and performance. And to bring home the point...

What would you rather lose?

by mithun@equitor | Aug 4, 2009 | Brand & Marketing

Ramesh Jude Thomas President & CKO, Equitor Consulting Last month two defining headlines caught my eye. The first was about the venerable State Bank of India granting a USD 400 million loan to Kingfisher Airlines (ET). The second was the insuring of Christiano...

The Voyager Series – 2

by mithun@equitor | Jun 4, 2009 | Leadership & Strategy

An evening with an unusual traveller Ramesh Jude Thomas President & CKO, EQUiTOR Consulting What is the VOYAGER series really about? Hearing another set of achievements which we all are very familiar with or another public figure who is easy on the ear and...

The Voyager Series – 1

by mithun@equitor | May 4, 2009 | Leadership & Strategy

Real life stories of daring always inspire and provoke us. The courageous people behind these stories are individuals with a very unique sense of purpose and conviction. EQUiTOR Consulting, in association with the British Library, is creating a very special forum,...